welchpattieAug 9, 20222 minWhy I love today’s advertising clients.Call me naïve, you would not be the first, but I believe the business of advertising is getting gooder. Not better, in like, companies...
welchpattieMay 9, 20224 minBrand V. Advertising. What’s the difference?I was recently working with a client who wasn’t quite sure what she needed. She heads a family foundation and wanted to expand her...
welchpattieMar 24, 20224 min Certified WomanBusiness Certifications: Are They Worth It? In 2018, I, on behalf of my company Wax, applied for certifications from the City and County...
Holly KurtzMar 12, 20224 minWhy Creatives Should Drive ResearchIt sounds like handing the kids the keys to the car, I know. Humor me for a minute though. When you hear “creatives” if you envision...